OFFICIAL PUBLICATION OF THE CALIFORNIA NEW CAR DEALERS ASSOCIATION

Pub. 2 2020-21 Issue 4

how covid-19 should change

How COVID-19 Should Change Your Benefits Communication Strategy

This year has changed the way the world does everything, including benefits enrollments. And for employees, it’s more important than ever to keep them informed about their benefits options. Employers may be looking for new ways to engage their employees in safe and effective ways. American Fidelity shifted all enrollments to a guided virtual experience beginning in March, and we’ve observed which strategies are the most effective for a successful benefits enrollment.

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